Sunday, September 30, 2007

A Cicerone?

In the wine world, the word "sommelier" designates those with proven expertise in selecting, acquiring and serving fine wine. Now, in the beer world there is a similar name given to the beer "know it all"...Cicerone. These days anyone can call themselves a beer sommelier it is now that the Cicerone Certification Program offers an independent assessment and certification so that industry professionals can be sure of the knowledge and skills possessed by current and prospective beer servers.

Origin of cicerone?
Cicerone is an English word referring to “one who conducts visitors and sightseers to museums and explains matters of archaeological, antiquarian, historic or artistic interest.” For beer, a Cicerone will possess the knowledge and skills to guide those interested in beer culture, including its historic and artistic aspects. “Cicerone” now designates a person with demonstrated expertise in beer who can guide consumers to enjoyable and high-quality experiences with great beer.

Creator
Ray Daniels, a veteren in the beer industry, is the creator and will run this program, write the syllabus, and exam questions. His recent book is Designing Great Beers.

For more information contact ray daniels @ www.cicerone.com

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